“Commissioner for a day” is a contest for Italian youngsters who want
to have an impact on the basketball industry through innovative ideas.
Candidates must be Italian passport holders or be residents of Italy when applying. Only those born in the years 1993, 1994, 1995, 1996, 1997
or 1998, will be eligible to participate to this year’s contest.
Applicants will submit a project, in English language, in which they will research sports business’ best practices globally, understanding the key factors to their success before presenting their own innovative idea that fits the Italian context.
Candidates’ work has to feature a Business Case meant to add value
to the Italian basketball product in terms of media awareness, fan experience, marketing opportunities, or data-based development.
The selection process will be split into two steps. Organizers will first identify the best works, those selected will then be evaluated
by a committee of three judges.
The work that will present the best balance between innovation and feasibility, will win a trip to the US that will take place in July 2018.
The winner will get access to the basketball industry, getting the chance
to expand his/her knowledge while building a relevant network.
San Antonio Spurs
Sky Sport Italia
April 3rd - May 10th
Evaluation - 1st step
May 11th - 20th
Evaluation - Finalists
May 21st - 30th
July 2018 - TBD
Countdown is over!
NBA franchises - Out of the ball
Fan Engagement - Digital
Lovemark - Marketing & Branding
Storytelling - Media & Broadcasting
The Athletic - Media & Broadcasting
NBA Cares - Marketing & Branding
My cause, my cleats - Marketing & Branding
Fan Awards - Marketing & Branding
Merchandising - Marketing & Branding
Grow together - Event Management